Privacy policy

Last updated: October 7, 2026

SIMA operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the “Services”).

SIMA is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or other transaction through the Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will control with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read and understood this Privacy Policy and the collection, use, and disclosure practices described below.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies you or can reasonably be linked to you or another person.

Personal information does not include information that has been collected anonymously or de-identified so that it cannot reasonably be linked to an individual.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information:

• Contact details, including your name, billing address, shipping address, phone number, and email address.
• Financial information, including payment card details, payment information, transaction details, payment confirmation, and other payment-related information.
• Account information, including your username, password, security questions, preferences, and account settings.
• Transaction information, including products you view, add to your cart or wishlist, purchase, return, exchange, or cancel, as well as your past transactions.
• Communications with us, including information you provide when contacting customer support or otherwise communicating with SIMA.
• Device information, including information about your device, browser, network connection, IP address, and other identifiers.
• Usage information, including information about how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

• Directly from you, including when you create an account, visit or use the Services, communicate with us, place an order, or otherwise provide personal information.
• Automatically through the Services, including through your device, browser, cookies, and similar technologies.
• From service providers, including third parties that provide technology, payment, fulfillment, analytics, marketing, customer support, or other services on our behalf.
• From partners and other third parties.

How We Use Your Personal Information

Depending on how you interact with SIMA and the Services, we may use your personal information for the following purposes:

Provide, Personalize, and Improve the Services

We use your personal information to provide and operate the Services, including to:

• Process payments and orders.
• Fulfill and ship purchases.
• Process returns, exchanges, and other transactions.
• Create and manage customer accounts.
• Remember preferences and products you are interested in.
• Provide product recommendations and personalized shopping experiences.
• Provide customer service and support.
• Improve our products, website, and Services.

Marketing and Advertising

We may use personal information for marketing and promotional purposes, including to:

• Send promotional communications by email, text message, or other permitted channels.
• Inform you about new products, collections, offers, and promotions.
• Display advertisements that may be relevant to your interests.
• Personalize marketing based on your purchases, browsing activity, cart activity, and other interactions with the Services.

Security and Fraud Prevention

We may use personal information to:

• Authenticate customer accounts.
• Protect our customers, website, and Services.
• Detect, investigate, and prevent fraudulent, illegal, unsafe, or malicious activity.
• Provide a secure payment and shopping experience.

If you create an account with SIMA, you are responsible for maintaining the confidentiality of your account credentials and should not share your password or other access information with others.

Communicating With You

We use personal information to:

• Respond to inquiries and support requests.
• Provide information about your orders and account.
• Maintain our customer relationship with you.
• Provide effective customer service.

Legal and Regulatory Purposes

We may use personal information as necessary to:

• Comply with applicable laws and regulations.
• Respond to lawful requests from courts, law enforcement, regulators, or government authorities.
• Investigate or participate in legal proceedings.
• Enforce our terms, policies, and agreements.
• Protect SIMA, our customers, and others from legal or security risks.

How We Disclose Personal Information

In certain circumstances, we may disclose personal information to third parties for legitimate business purposes and subject to this Privacy Policy.

These circumstances may include:

• With Shopify, service providers, vendors, and third parties that provide services on our behalf, including payment processing, information technology, analytics, customer support, cloud storage, fulfillment, and shipping.
• With business and marketing partners that help us provide marketing services and advertising.
• When you direct us, request us, or otherwise consent to our disclosure of information to a third party.
• Through social media widgets, integrations, or similar features that you choose to use.
• With affiliates or entities within our corporate group, where applicable.
• In connection with a merger, acquisition, restructuring, bankruptcy, sale of assets, or other business transaction.
• Where disclosure is required to comply with legal obligations, lawful requests, subpoenas, warrants, or other legal processes.
• Where necessary to enforce our terms and policies or protect SIMA, our customers, users, or others.

Depending on where you reside, you may have the right to opt out of certain uses of personal information for targeted advertising.

To request an opt-out where applicable, please contact SIMA at simajewelry@outlook.com.

Relationship With Shopify

The Services are hosted by Shopify.

Shopify collects and processes personal information about your access to and use of the Services in order to provide, maintain, protect, and improve Shopify-powered commerce services.

Information submitted through SIMA may therefore be transmitted to or processed by Shopify and other service providers that may operate in countries other than the country where you reside.

We may also use Shopify features that process information about interactions with our store, Shopify, and other Shopify merchants in order to improve security, personalization, analytics, advertising, and commerce functionality.

In certain circumstances, Shopify is independently responsible for processing personal information and responding to requests relating to information processed for Shopify’s own purposes.

For more information about how Shopify processes personal information, please review the Shopify Consumer Privacy Policy:

https://www.shopify.com/legal/privacy/app-users

You may also access Shopify’s Privacy Portal here:

https://privacy.shopify.com/en

Third-Party Websites and Links

The Services may contain links to websites, services, or online platforms operated by third parties.

If you follow a link to a website or service that is not operated or controlled by SIMA, we encourage you to review that third party’s privacy policy, security practices, and terms and conditions.

SIMA is not responsible for the privacy, security, accuracy, completeness, reliability, or practices of third-party websites or services.

Information you share through public or semi-public services, including social media platforms, may also be visible to other users and may be used by those platforms or third parties according to their own policies.

The inclusion of a third-party link does not necessarily imply endorsement by SIMA.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children under the age of majority applicable in their jurisdiction.

If you are a parent or guardian and believe that a child has provided personal information to SIMA, please contact us using the information provided below so that we can review and, where appropriate, delete the information.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “sell” or “share,” as those terms may be defined under applicable law, personal information belonging to individuals under 16 years of age.

Security and Retention of Your Information

We take reasonable measures designed to protect personal information.

However, no security measure, transmission method, or electronic storage system is completely secure. We therefore cannot guarantee absolute security.

We recommend that you do not send sensitive or confidential information to us through unsecured communication channels.

How long we retain personal information depends on several factors, including whether the information is needed to:

• Maintain your account.
• Provide the Services.
• Fulfill contractual obligations.
• Comply with legal requirements.
• Resolve disputes.
• Prevent fraud or abuse.
• Enforce agreements and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights in relation to your personal information.

These rights are not absolute and may apply only in certain circumstances.

Right to Access or Know

You may have the right to request access to personal information that we hold about you.

Right to Delete

You may have the right to request deletion of certain personal information that we maintain about you.

Right to Correct

You may have the right to request correction of inaccurate personal information.

Right to Data Portability

You may have the right to receive a copy of personal information we hold about you or request that certain information be transferred to another party.

Right to Opt Out of Sale, Sharing, or Targeted Advertising

Depending on where you live, you may have the right to opt out of the “sale” or “sharing” of personal information, or processing for targeted advertising, as those terms are defined by applicable privacy laws.

To request an opt-out where applicable, please contact SIMA at simajewelry@outlook.com.

If you visit our website with a recognized Global Privacy Control preference signal enabled, we may treat that signal as an opt-out request where required by applicable law.

For more information about Global Privacy Control:

https://globalprivacycontrol.org/

Other than Global Privacy Control, we may not recognize other “Do Not Track” signals sent by your browser or device unless required by applicable law.

Managing Marketing Communications

You may unsubscribe from promotional emails at any time by using the unsubscribe link included in those emails.

Even after opting out of promotional communications, we may still send you non-promotional communications related to:

• Your account.
• Orders.
• Payments.
• Shipping.
• Returns.
• Security.
• Customer service.

Additional Rights for UK and EEA Residents

If you reside in the United Kingdom or European Economic Area, and subject to applicable exceptions and limitations, you may have additional rights.

These may include:

Objection to Processing and Restriction of Processing

You may have the right to object to or request restriction of certain processing activities.

Withdrawal of Consent

Where we rely on consent to process your personal information, you may withdraw your consent at any time.

Withdrawal of consent will not affect the lawfulness of processing that occurred before consent was withdrawn.

You may exercise your applicable rights through the Services where available or by contacting SIMA using the contact information below.

For information relating to data processed by Shopify, you may also visit:

https://privacy.shopify.com/en

We will not discriminate against you for exercising your privacy rights.

We may need to verify your identity before fulfilling certain requests as permitted or required by applicable law.

Where permitted, you may designate an authorized agent to submit a request on your behalf. We may require appropriate evidence that the agent is authorized to act for you and may also require direct verification of your identity.

We will respond to valid privacy requests within the time required by applicable law.

Complaints

If you have concerns or complaints about the way SIMA handles your personal information, please contact us using the contact information below.

Depending on where you live, you may also have the right to appeal certain decisions or lodge a complaint with your local data protection authority.

Residents of the European Economic Area may find information about relevant supervisory authorities here:

https://edpb.europa.eu/about-edpb/about-edpb/members

International Transfers

We may transfer, store, and process personal information in countries other than the country in which you live.

Where required by applicable law, we use recognized legal mechanisms to support international transfers of personal information.

For transfers from the European Economic Area or United Kingdom, these mechanisms may include the European Commission’s Standard Contractual Clauses, equivalent UK transfer mechanisms, or transfers to jurisdictions recognized as providing an adequate level of data protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

• Our business practices.
• The Services.
• Technology.
• Legal or regulatory requirements.
• Other operational reasons.

When we update this Privacy Policy, we will revise the “Last updated” date displayed at the top of this page and provide additional notice where required by applicable law.

Contact

If you have questions about this Privacy Policy, our privacy practices, or would like to exercise any privacy rights available to you, please contact SIMA:

Email: simajewelry@outlook.com
Phone:

Address: 3120 S Decatur St, Denver, CO 80236, United States

For purposes of applicable data protection laws, SIMA is the data controller of personal information collected and processed through the Services.